Easter time, the time of chocolate, bunnies and the first whispers of some time off, right? 

I reckon it's time to take responsibility. To stop making excuses. To choose a different outcome by making different decisions.

Traditional marketing – do you run events for your business? Don't discount traditional marketing events ... listen to what Nicola has to say!

Planning is an essential part of running a business. The first month of the new year is the perfect opportunity to take stock of where you are, what you have achieved and where you would like to direct your efforts in the next 12 months.

What Happens If I Make A Mistake On Social Media is #2 in the series

Nine years ago I left my teaching job to launch a business. That business doesn't exist now. Neither does the other one we bought! Failure is a good thing. Without it, Sparkle may not exist. There are 12 things I really wish someone had hammered home to me ...

How do you reach your customers?

With all the latest Facebook algorithm hype, it got me thinking about ‘marketing mix’ and our (sometimes) over-reliance on one marketing tool.

We designed this infographic in Canva to use in our LinkedIn training. Top 10 tips for getting the most out of your Sparkling Linkedin profile.