OK so here we go ... what does a £3,000 gas bill have to do with our own marketing and digital platforms? Well watch the video and see what happened recently ... the platforms we use are only as good as the content and information we put on them.
It is our choice not to update content or have the wrong information on them ... my tip is to audit of all your platforms and see if they represent your business in the way you hope they do.
Take the opportunity to do this when you are having a bit of a quieter time in your business (if that ever happens!) but do it ... it will be worth it in the long run!
Do let us know how you get on and your thoughts on this topic ...
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